Engaging and educating audiences with the truth about time.
Time is at the heart of our quality of life.
Dawna I. Ballard (Ph.D., University of California at Santa Barbara) is associate professor of organizational communication and technology at the University of Texas Austin. An expert in chronemics — the study of time as it is bound to human communication — she researches what drives our pace of life and its impact on the communication practices and long-term vitality of organizations, communities, and individuals.
How do you design your time? Take this quiz to discover your own personal chronemic design–the hidden dimensions of your experience of time–using the proven framework from the book Time by Design.
Take the Time Design Quiz
Design Your Time
Dr. Ballard’s forthcoming book, Time by Design (MIT Press, Fall 2025), illustrates how effective organizations routinely communicate slow to go fast. In it she describes her research in contexts ranging from healthcare to children’s advocacy centers to professional football and more. Drawing on design theory and design thinking, she offers a toolkit that supports individuals and organizations who wish to redesign their time to align with the chronemic demands they face.
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